Market research focused on enabling growth

Ratio Decidendi help their clients make better decisions and turn those decisions into action.

We accelerate growth by leveraging our industry expertise together with fact base analysis of the market environment enabling companies or investors to make better informed decisions 

Ratio Decidendi  have a special expertise in M&A market analysis. This can include Client Due Diligence, Vendor Due Diligence & fundraising packs for startups to advising governments on best practises to encourage investment in a market.

We use a collaborative approach meaning that the client will have usable actionable guidelines and will be empowered by the engagement process.






115 Mare Street, London,  E8 4RU



Areas of Practice

Mergers and Acquisitions

Ratio Decidendi offer niche expertise in the fundraising process in the production of Vendor Due Diligence Packs. These packs take an independent view of the market with the aim of allowing investors to make an easy investment decision

This may involve:

Competitor analysis and evaluating

Forecasting of future opportunities   

Risk/Reward Analysis

Deep dive market analysis

Market Assessments 

Ratio Decidendi use our experience working in many environments to advise both companies on new market entry and also advise governments on  how they can make themselves more attractive to investors or indeed encourage internal growth 

This may involve:

Detailed policy suggestions for governments

Legislative and judicial overview

Competitor analysis and evaluating.

Business strategy

Our understanding of market dynamics enables us to develop actionable, understandable strategies that can decision makers effectively use in developing a companies future strategy


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